← All solutionsLuxury & fashion

Rarity, proven.
Resale, owned.

Counterfeit is a brand erosion problem before it is a revenue problem. PRVNZ turns every product into a verifiable asset that follows your customer from purchase to resale to inheritance — across any market, in any language. Product passport regulation is a free byproduct, not the headline.

What you ship

The PRVNZ stack, configured for luxury & fashion.

  • Brand-controlled second-hand market
  • Customs flagging and gray-market detection
  • Loyalty that survives ownership changes
  • Atelier-grade scan experiences

Regulations in scope

Every law that touches luxury & fashion.

INFORM Consumers Act

US INFORM Consumers Act

Marketplace seller verification at scale.

Online marketplaces operating in the US must verify high-volume third-party sellers and disclose their identity to buyers. The first major enforcement action — against a leading marketplace in September 2025 — set the bar for what verification documentation regulators expect.

Read the alignment
Other regulations to watch:EU DPP (textiles)US INFORM Act

See PRVNZ inside a luxury & fashion brand.

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